Licensing and partnerships can be powerful growth engines, but they are complex, time-intensive, and often pushed aside when teams are focused on the day-to-day.

panoramic licensing gives brands, manufacturers, agencies, and IP owners access to senior-level licensing expertise without adding permanent overhead.

We step in where you need us most, from developing strategy and identifying opportunities to building prospect pipelines, educating leadership teams, supporting negotiations, and turning ideas into executable licensing programs.

Engagements can be project-based, fractional, interim, or strategic advisory, designed around your needs rather than a traditional full-time role.

Senior thinking. Hands-on execution. Flexible engagement.

CATEGORY EXPERIENCE

Licensing Experience Across Categories Licensing opportunities don’t exist in a vacuum. The right strategy requires understanding the brand, the consumer, the category, the retail environment, the potential partner, and the economics behind the opportunity. Kim’s career has spanned a broad range of brands, categories, retailers, licensees, and business models—bringing a perspective that goes beyond any single category.

ENTERTAINMENT & CHARACTER

Building licensing programs and consumer product opportunities around some of the world’s most recognizable entertainment and character brands.

Disney | Nickelodeon | Sesame Street | DC Comics FOOD & BEVERAGE Connecting strong food and beverage brands with consumers through licensing, merchandise, partnerships, product development, and brand extension. M&M’S | OREO | SKITTLES

CONSUMER PRODUCTS

Identifying opportunities to extend brands into relevant categories and create products consumers genuinely want.

RETAIL

Understanding how licensing comes to life at retail—from product assortment and merchandising to retailer-specific opportunities and consumer experiences.

SPORTS

Identifying licensees, categories, and commercial opportunities that can translate the passion surrounding sports properties into consumer products.

COLLABORATIONS & PARTNERSHIPS

Developing strategic relationships that bring brands together in ways that are relevant, differentiated, and commercially meaningful.

BRAND EXTENSION

Exploring how brands with strong consumer connections can move beyond their core products into new categories and new revenue opportunities.

SELECTED EXPERIENCE

Real-World Licensing. Strategic Thinking. Hands-On Execution. Panoramic Licensing is built around practical experience—not just licensing theory. Current and recent work includes:

SPORTS LICENSING PROSPECTING

Supporting a licensing agency serving a sports entity. Developed a targeted prospecting strategy and qualified list of potential licensees and partners across relevant categories, helping focus business development efforts on the opportunities most aligned with the property.

BRAND EXTENSION

Supporting a manufacturer with a product that has developed a cult following. Working with the company to explore how its strong consumer connection can translate beyond its core product into new categories, brand extensions, partnerships, and potential licensing opportunities.

EXECUTIVE LICENSING EDUCATION

Helping senior leaders understand the licensing business. Providing senior executives with a practical understanding of licensing—including how licensing programs work, how deals are structured, where the economics come from, how to evaluate opportunities, and what it takes to build a successful program.

CLIENT LICENSING SUPPORT

Supporting Modern Current and its clients. Currently working with Modern Current to support licensing needs for its clients, providing strategic guidance and hands-on licensing expertise as opportunities are evaluated, developed, and pursued.